The Association of Vacation and Tourist Complexes (Acotur) in Quintana Roo anticipates closing the year with timeshare sales of 5,000 million pesos, marking a decrease of at least 15% compared to the record sales of 2023.
Ana Kiseleva, president of Acotur in Quintana Roo, explained that 2024 has been challenging due to a drop in tourism. This decline follows the historic figures set in 2022 and 2023, which created very high expectations for this year.
“Many vacation clubs have faced challenges during the low season, which has been more noticeable than in previous years, since the levels of 2022 and 2023 left budgets above expectations for everyone,” Kiseleva said. The year is expected to close with a 15% reduction in timeshare sales and occupancy, although Kiseleva projects an improvement for 2025.
Acotur represents 23 developments and 21 specialized timeshare service companies, along with seven companies from the United States and Canada in the same sector.
When evaluating 2024, Kiseleva highlighted significant growth from January to June. However, the second half of the year became complicated due to a reduction in flight seats to Quintana Roo and other external factors, such as the elections in Mexico and the United States.
Regarding the possible return of Donald Trump to the US presidency, Kiseleva mentioned that it is still early to predict the impact on tourism. She recalled that during his first term, tourism to Mexico had good results until the 2020 pandemic. She remains confident that tourism will continue to be a dynamic and adaptable industry.
Kiseleva anticipates a good winter season with more than 60% of visitors from the US and Canada. For 2025, she foresees moderate growth, driven by collaboration with business partners to consolidate the Mexican Caribbean as a world leader in timeshares.
Source: Noticias Canal 10
