The interest of the centennial and millennial generations in managing their money better is reflected in the figures reported regarding the growth of savings and investment accounts.
Young people in Mexico want their money to grow, and they are now the group of people who demonstrate the greatest dynamism in investment platforms such as Cetesdirecto.
Investments within Cetesdirecto are growing rapidly and young people are the ones who concentrate the majority of the contracts.
At Cetesdirecto, six out of 10 accounts are for people under 35 years old; in fact, there are more contracts for Mexicans aged 18 to 25 than those between 46 and 55 years old.
“There is an awakening in the financial issue in the millennial and centennial segments of the urban sectors of the country, it is not generalized, but unlike some time ago when the financial issue among young people was limited to those who studied economic, administrative or financial careers, currently it is an issue for young women and men,” said Oscar Rosado, president of Condusef.
Social networks have helped to increase interest, that is why there is personal finance content, there are those who generate it and there are also those who consume it, he said.
“Cetesdirecto is a product and registered trademark owned by Nacional Financiera, which has a free platform on the Internet so that anyone can invest in government securities without the intermediation of banks, brokerage firms or other institutions,” says the platform on its website.
In Cetesdirecto people can open an account online, and with 100 pesos become investors, the money can be deposited or request recurring savings, that is, that each period money is taken from your bank account to invest in Cetes.
Within the platform, various products are offered for investment and also different periods. For example, you can invest in Cetes, Bonds, Bondes, Udibonos and Bonddia.
The investment period ranges from one day, 28 days, three months, six, one year and up to three and five years.
According to a study by BlackRock, both millennials and centennials seek to invest in those companies or financial instruments aligned with their way of seeing the world. For example, nine out of 10 millennials are interested in sustainable investments.
According to BlackRock, for generation Z, in terms of investments, companies that promote diversity and equality are more attractive, it is also considered the most disruptive in terms of the sectors in which they will invest, among which could be e-commerce, bitcoin, startups and innovation
What profit does Cetes Directo give?
Currently, the returns that Cetesdirecto grants range from 11% to 11.54 percent.
The yield offered in 28 days is 11%; in three months 11.11%; in six months 11.22%; in one year 11.40% and in two years 11.54%.
Prizes awarded for drawings and stories about saving
In Mexico 70% of girls and boys perceive saving as something that will give them a good future, while 80% know that saving is something that sets short-term goals, reported Salvador Villalobos, president of Communication during the award ceremony of the National Children’s Drawing Contest: “The art of saving to dream.”
In the 18th edition of this contest, where more than 52,000 drawings were received from all over the country, six girls and boys were the winners for expressing both in drawing and in a story what saving represents in their lives.
“Money is a natural part of the lives of each of our families, but saving is a topic that not everyone knows and not all of us practice, so this is a great opportunity for us to learn how important it is to save,” he said.
Source: eleconomista
