The state of Puebla was selected by the federal government to be the headquarters of Olinia, the first Mexican manufacturer of 100 percent electric vehicles, beating Sonora, which was also competing for the project. The state was the most attractive option due to its production capacity, specialization in the automotive industry, geographic location and its qualified workforce.
It was during the presentation of the Plan Mexico, where it was officially announced that the Puebla territory will be in charge of the design and assembly of this mini vehicle, which will have an initial investment of 25 million pesos.
According to the information released on January 6, the company will develop three different models, which are for personal transportation, neighborhood mobility and transportation of goods, with costs ranging from 90 thousand to 150 thousand pesos.
First mass-produced electric car will put Puebla in the international spotlight; IP sees more companies and employment
The federal government is considering the state to install a plant to assemble this new Mexican-designed electric vehicle
The goal is for the first model to debut at the opening match of the 2026 World Cup, while the three models must be ready by the end of the current federal administration.
Although Puebla will be the main headquarters, Olinia will have different factories in other states of the country, where the components for its production could be designed, developed and produced.
With this announcement, the state of Puebla will have a total of four vehicle manufacturers, along with Volkswagen de México, Audi México and Zacua, which also produces electric vehicles, but with imported components.
Puebla will be in the international spotlight
After this announcement, representatives of the private sector indicated that the arrival of Olinia will attract foreign investments to the state, the local industry will be strengthened and new opportunities will open up for the development of clean mobility technologies. Thus, the state will consolidate its leadership in automotive manufacturing at a global level.
Héctor Alberto Sánchez Morales, local president of the Business Coordinating Council (CCE), highlighted that the Puebla territory meets all the necessary conditions to receive and launch large-scale projects.
He said that it has the experience, infrastructure, human capital, connectivity and the business environment necessary to consolidate itself as a benchmark in the electric mobility industry.
“Puebla has shown over the years that it is a state with a solid industrial infrastructure, a qualified workforce and an institutional support environment that facilitates the arrival of large-scale investment projects (…) This puts Puebla in the international spotlight, as there will be great interest from foreign companies to visit us and invest in electromobility issues,” he said.
For his part, Carlos Julián Sosa Spínola, local president of the National Chamber of the Transformation Industry (Canacintra), stated that the possible arrival of Olinia not only represents a strategic opportunity for the state, but also a motor for job creation and the creation of new companies.
For him, this type of investment has a multiplier effect on the local economy, since it not only generates direct jobs at the plant, but also in the entire value chain surrounding the automotive industry.
The installation of Olinia in Puebla will not only bring thousands of direct jobs at the electric vehicle manufacturing plant, but will also promote the creation of new supplier companies, both local and international. This project is excellent news for the industrial sector, since it represents a unique opportunity to generate formal employment in various areas, from production to specialized services.
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The leader of Canacintra highlighted that, in addition to direct labor, the arrival of Olinia – a project that will be led by the Mexican State – will stimulate the emergence of new companies that will provide components, logistics, technological and research services, among others.
“Puebla will consolidate itself as a more robust industrial cluster, where small, medium and large companies will be able to collaborate to meet the needs of the automaker and contribute to the growth of the region,” he added.
Source: oem