Mexico is positioned as the country with the most diversified cryptocurrency portfolio in Latin America, driving the growth of the digital ecosystem in the region, according to the third edition of the Crypto Panorama in Latin America report, published this Wednesday by the Bitso platform.
The study highlights a 13 percent increase in the number of platform users in Mexico, reaching 4.4 million, while the adoption of digital assets has evolved with a greater presence of stablecoins, memecoins, and other tokens, in addition to the traditional Bitcoin and Ethereum.
“This behavior demonstrates the adoption of more sophisticated strategies for digital asset management, with Mexico being the country with the most diverse portfolio in the region, with 41 percent of clients holding three or more assets in their portfolios,” the report revealed.
In contrast, stablecoins, such as USDC and USDT, increased their share by 6 percentage points compared to the previous year, reaching 34 percent of total purchase volume.
For its part, XRP maintains significant relevance with 10 percent of the acquisition volume, consolidating its position as one of the most traded cryptocurrencies on the platform.
“This diversity, driven by factors such as risk appetite, socioeconomic conditions, and user experience, contributes to market maturity and risk mitigation,” the study indicated.
Profile of the Crypto Investor in Mexico
The report also offers an overview of the Mexican investor, highlighting that the most popular trading pair is BTC-MXN, with 29 percent of transactions, while Bitcoin trading in dollars (BTC-USD) represents only 6 percent.
Regarding age distribution, the most active segment is the 25- to 34-year-old group, with a 37 percent share in 2024, one percentage point less than the previous year.
The 18-24 and 35-44 age groups each represent 22 percent of total users.
The analysis also reveals a gender gap in the Mexican crypto ecosystem: 74 percent of users are men, while 26 percent are women.
This disparity is most noticeable in Bitcoin trading, where 72 percent of transactions are made by men. In the case of XRP, the difference is even greater, with a distribution of 87 percent versus 13 percent.
The report also suggests a cyclical behavior in crypto investment in Mexico, since cryptocurrency transactions tend to be concentrated in the first week of each month, around 10:00 a.m., coinciding with payroll payment dates.
Source: oem
