Because the Jalisco-based company Globos Payaso is considered the world’s leading balloon factory, Guadalajara is considered the latex balloon capital of the world.
Founded 75 years ago, originally in the Santa Teresita neighborhood, the factory currently generates 4,000 direct jobs, producing balloons with Mexican and Guatemalan latex rubber and using natural pigments. It exports half of its production to more than 100 countries, while the remainder is sold in Mexico.
“Today we celebrate 75 years, a story of passion and effort that began with my father, Jorge Salcedo Padilla, and that continues thanks to all those who believe in the magic of color and imagination,” commented Lorenza Salcedo de Garcin, president of Grupo Látex Occidental y Fábricas Selectas.
“Jalisco is the land of mariachi, tequila, and charrería, three identities that make Mexico a joyful and culturally rich country. We can proudly say that this state also has a fourth identity: Jalisco is the latex balloon capital of the world,” stated José Luis Ramírez, CEO of Fábricas Selectas and Globos Payaso.
Balloon Parade in Guadalajara
The company’s executives officially launched Balloon Parade 2025, the world’s largest balloon parade of its kind, which will be held in Mexico for the first time.
The event marks the beginning of the company’s 75th anniversary celebrations and positions the city as a global epicenter of balloon art.
“This event, the first of its kind in Mexico, is possible thanks to your creativity, dedication, and love for this unique and wonderful art form,” said Lorenza Salcedo, welcoming the artists from around the world who will participate in the creation of the floats for the parade taking place next Sunday, May 4th.
The artists involved in the creation of the 13 monumental floats for the parade come from Brazil, Italy, Spain, Mexico, Russia, Taiwan, Singapore, and Hong Kong. They are working at Expo Guadalajara from April 30th to May 3rd, constructing balloon sculptures inspired by the concept of “The Bottom of the Sea.” Each piece is over 6 meters long and requires up to 20 hours to assemble.
The previous edition of the Balloon Parade took place in São Paulo, Brazil, in 2022 and was recognized as the world’s first carnival-style parade made entirely with balloons. In Guadalajara, organizers hope to surpass this feat with an even more ambitious production.
Source: es-us.noticias.yahoo
