Tulum’s Unconventional Tourist Attraction: The “Pink OXXO”

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Located in the heart of the Riviera Maya, near the Bahía Príncipe resort in Quintana Roo, lies an unexpected gem that has captured the attention of tourists and locals alike. The most aesthetically pleasing OXXO store in all of Mexico, affectionately known as the “Pink OXXO,” has become a tourist attraction in its own right.

Unlike other OXXO stores, characterized by their traditional red and yellow color scheme, this unique branch boasts a facade in shades of pink that harmonizes with its surroundings. This distinctive design is part of the store’s location-specific architecture, demonstrating OXXO’s strategy to adapt to the environment and offer enhanced experience for visitors.

The “Pink OXXO” has not gone unnoticed on social media platforms like TikTok and Instagram, where users have shared images and videos of the store. These posts have contributed significantly to its growing popularity, making it a must-visit destination for those seeking unique moments during their stay in the Riviera Maya.

However, some visitors have commented that the shopping experience inside contrasts with the exterior’s uniqueness. They note that prices can be higher than expected but recommend always asking for a receipt to avoid unwanted charges. Additionally, one visitor confirmed that no alcoholic beverages are sold at this location.

Located 109 kilometers south of Cancún, the “Pink OXXO” is accessible via a 90-minute drive south on Highway 307. This unconventional tourist attraction has become a testament to the power of innovative design and adaptation in the hospitality industry.

Source: Tendencias