If you’re one of those who prefers flying because “buses are tiring,” “there’s no space,” or it’s simply “inconvenient,” get ready to rethink everything you thought you knew about traveling by road. Because yes, you too might change your mind when you discover what ADO has just launched.
It turns out that this brand, which has been connecting destinations in Mexico for more than 85 years, has just invested more than 2 billion pesos to completely transform its luxury fleet: we’re talking 303 new units between its Platinum and GL services, with the goal of making “the journey the destination.”
The result? An experience you didn’t know you needed: elevated comfort, cutting-edge technology, modern design, and, yes, serious luxury.
“Since 1939, at ADO we have worked to offer transportation solutions that respond to the true needs of those who move,” said Aldo Alarcón Vargas, General Director of Transportation for Mexico and Latin America at MOBILITY ADO.
The perfect road trip does exist…
This is ADO Platino, a service that completely redefines what it means to travel by road. This isn’t an exaggeration. Here, luxury is translated into details: from seats that truly invite you to sleep like a baby, to technology that makes you feel in a bubble of peace.
And if you’re one of those who travel constantly for work, school, or to visit family, ADO GL becomes your new best ally: modern, functional, accessible, and designed just for those who spend more time between terminals and on the road than at home.
Both services, Platino and GL, don’t compete; they complement each other. Together, they will connect more than 50 destinations from more than 70 terminals, moving more than 3 million passengers each year. All this while boosting tourism, reactivating local economies, and creating skilled jobs in the country.
And the best part is, you don’t have to wait long. The new ADO Platino service began in July 2025 on the Mexico–Veracruz route, and will reach 10 states by December.
So the next time you think about that getaway you’ve been putting off for months, maybe it’s time to do it… by road. Because yes: the perfect trip does exist, and it’s closer (and more comfortable) than you imagined.
Source: culturacolectiva
