Yuriria Prepares to Welcome Visitors During the Biggest Football Celebration
Yuriria, one of the most iconic Pueblos Mágicos in southern Guanajuato, is getting ready to welcome visitors during the Biggest Football Celebration with its traditional Caldo Michi, grilled pescado zarandeado, peanut tamales, buñuelos de viento, and wheat and chickpea atoles. The town has also established itself as one of the three official match screening venues in the state.
What Can You Enjoy in Yuriria During the Biggest Football Celebration?
Recognized for being home to the first major hydraulic project in Latin America, the majestic Yuriria Lagoon is the heart of this destination. Its landscapes, sunsets, and recreational activities make the waterfront one of the most attractive places for those looking to enjoy nature while experiencing the excitement of football.
Just steps away from the official match screenings stands the impressive Ex Convent of Saint Paul, built in 1559 and considered one of the most important architectural treasures in the state. Its sacred art museum, murals, and fortress-like architecture tell centuries of regional history and evangelization.
During their stay, visitors can also explore the Historic Center and admire iconic landmarks such as the Expiatory Temple, the Temple of the Lord of Health, the Temple of Saint Anthony, and the Temple of the Precious Blood of Christ, all of which reflect Yuriria’s deep religious and cultural identity.
In addition, visitors can experience the Augustinian Route, recently recognized as the “Best New Tourist Route” at the Magical Awards by Excelencias 2026. This route connects history, heritage, culture, and tradition throughout the southern region of the state.
The experience also includes meeting local artisans, guardians of traditional techniques passed down through generations, such as the textile workshop of Oliverio García, where handcrafted shawls and artisan pieces preserve the region’s cultural legacy.
Traditional Gastronomy
Yuriria captivates visitors through its traditional cuisine, inspired by the ingredients found in its lake and agricultural surroundings.
Among the must-try dishes are the traditional Caldo Michi, grilled pescado zarandeado, peanut tamales, buñuelos de viento, and wheat and chickpea atoles. At the Gastro-Artisan Center, located next to the waterfront, travelers can enjoy these specialties while taking in one of the municipality’s most beautiful views.
To cool off, the famous handcrafted ice creams and traditional popsicles offer unique flavors that are part of the town’s culinary identity.
Nature, Adventure, and Heritage
Visitors can also enhance their trip by exploring nearby attractions such as the Peralta Archaeological Site, one of the most important pre-Hispanic settlements in the Bajío region, as well as tourist routes that showcase volcanoes, craters, and extraordinary landscapes unique to southern Guanajuato.
Experiences such as the Among Volcanoes Tour allow visitors to discover the region’s geological richness by combining nature, history, and gastronomy in a single adventure.
A Pueblo Mágico That Celebrates Its Identity
Throughout the year, Yuriria keeps its traditions alive through celebrations such as the Feast of the Precious Blood of Christ, the Feast of Saint Augustine, and the Day of the Dead festivities, cultural expressions that strengthen the community’s identity and preserve the municipality’s historical heritage.
Experience Football and Discover Guanajuato
During the Biggest Football Celebration 2026, Yuriria will become a gathering place for fans who want to enjoy every match in an atmosphere filled with history, hospitality, and Mexican pride. Through this event, Guanajuato will showcase itself to the world as a destination rich in identity, heritage, culture, and gastronomy.
Source: boletines.guanajuato
