With the aim of recognizing Jalisco’s traditional cuisine, the Guadalajara government commemorated Municipal Tejuino Day by distributing 25,000 cups of this pre-Hispanic beverage made with corn dough and piloncillo. Unlike previous years, the distribution took place at three locations: Ex Penal de Oblatos, Paseo Alcalde, and La Minerva, where 29 tejuino makers offered their product.
Councilwoman Fabiola Cuán highlighted the work of tejuino makers in preserving this tradition. She noted that the word “tejuino” comes from the Nahuatl “tecuín,” which means to beat, and suggested that the name could refer to the sensation it produces when drinking it.
“Perhaps our ancestors gave it this name because it is the result of ingesting this refreshing beverage like tejuino,” she said.
Gregorio Godoy Ramírez, president of CANIRAC, highlighted the importance of gastronomic tourism and Jalisco’s culinary richness, stating that these types of events strengthen the region’s cultural identity.
“It’s very important because gastronomic tourism is an important and core part of global tourism, and we must take advantage of it. Guadalajara and Jalisco have a wealth of traditional culinary offerings and many traditions in general. They say Jalisco is Mexico,” he commented.
Diego Amorós, president of the Historic Center Business Association, emphasized the positive impact on the tourism offering in the heart of the city, encouraging visits by both tourists and locals.
“Choose Guadalajara for investment, for sightseeing, for dining and sightseeing, but, above all, choose Guadalajara to come to the Historic Center and bring your families,” he noted.
The event included the presentation of awards to the participating tejuineros in recognition of their contribution to the dissemination of this emblematic beverage. The commemoration of Municipal Tejuino Day, established on March 19 in 2023, joins other dates dedicated to Jalisco gastronomy, such as Torta Ahogada Day (September 10) and Carne en su Jugo Day (October 17).
Source: traficozmg
