Behind the sun-kissed beaches and luxurious hotel complexes of Mexico’s Riviera Maya lies a complex web of economic power and influence. At the heart of this industry are five millionaire groups that control Quintana Roo’s hotels, theme parks, and other tourist developments.
Quintana Roo, known for its stunning white-sand beaches and turquoise waters, has become a magnet for tourists from around the world. However, beneath the surface lies deep economic inequality, with powerful families holding sway over the state’s most important tourist destinations.
Among these influential figures are Carlos Berdegué Sacristán, owner of El Cid Resorts, and Miguel Quintana Pali, founder of Experiencias Xcaret group, whose parks receive over 2.3 million visitors a year. Other prominent players include the Ricalde, Borge, González Canto, Villanueva families, and the controversial Jorge Emilio González, known as the “Green Boy,” who have held key positions in the state and own multimillion-dollar businesses linked to the hotel sector.
Roberto Palazuelos has built his own empire in Tulum and the Riviera Maya, with properties estimated to be worth a fortune close to $12 million.
Meet the Five Families Dominating Quintana Roo’s Tourism Industry
The Zozaya Family – AMResorts
Through their AMResorts group, the Zozayas have built a hotel empire that includes some of Mexico’s most luxurious and exclusive brands. With three additional projects under development in Quintana Roo, their growth shows no signs of slowing down.
The Azcárraga Family – Grupo Posadas
Historically linked to business and media worlds, the Azcarragas have left an indelible mark on the hotel industry through Grupo Posadas. Under their brand, they operate hotels such as Live Aqua, Fiesta Americana Grand, Fiesta Inn, and One.
The Chapur Family – Palace Resorts
With 7,700 rooms in Cancún, Riviera Maya, Punta Cana, and the Dominican Republic, the Chapurs are one of the most influential hotel dynasties in the Caribbean. Their flagship brand, Palace Resorts, is synonymous with luxury and exclusivity.
The Cosío Family – Las Brisas Hotels
The Cósios own one of the country’s most exclusive brands: Las Brisas. Among their properties is the Nizuc Hotel, valued at $170 million. Their business model focuses on premium tourism, targeting high-net-worth international clients.
The Vela Family – Velas Resorts Group
Positioned as one of Latin America’s most luxurious hotel conglomerates, the Vela family has built a portfolio of high-end resorts that have received international acclaim. With investments exceeding $2 billion, they are a symbol of exclusivity and sophistication in Quintana Roo.
Source: Ambito
