The Israeli Economic Mission in Mexico and the Chamber of Commerce brought together producers, authorities, and specialists from both countries in a seminar focused on a shared challenge: agricultural cooperation to produce more and better crops in a context marked by water scarcity and climate pressure.
From the outset of the meeting, state authorities and business leaders emphasized that Mexican agriculture is at a turning point. Manuel García, the event’s host, highlighted that the Israeli delegation—comprised of eight global agricultural technology companies—represents an opportunity to build alliances that will accelerate the sector’s modernization.
Mexican Producers Present Progress and Challenges
Among the participants, the Association of Avocado Producers, Packers, and Exporters of Mexico (APEAM), which represents more than 35,000 producers in Michoacán, explained that sustainability is now a core component of their business:
14 years of experience in mitigating environmental impacts.
Water management programs and irrigation efficiency.
More than 35% of orchards operate with micro-sprinkler or drip irrigation systems.
Collaboration with authorities in Mexico, the United States, and international organizations ensures traceability, certifications, and labor compliance.
The association highlighted that it generates more than 79,000 direct jobs and more than 140,000 indirect jobs, in addition to social investments in producing communities. It also anticipated that, starting next year, controls against deforestation and oversight of the integrated harvesting system will be strengthened.
Water, sustainability, and climate pressure: the national sector’s call
The National Agricultural Council emphasized that sustainability cannot be seen as an add-on, because it is a criterion for guaranteeing productivity, competitiveness, and access to international markets.
The organization’s Vice President of Sustainability outlined three priority areas: facilitating responsible practices, promoting accessible innovations, and fostering strategic alliances that position Mexico as a reliable food supplier. The importance of improving working conditions in agriculture was also emphasized, with a focus on human rights, gender equality, and labor mobility. The Mexico-Canada migration corridors and the challenges of integrating more women workers into safe environments compatible with family care were mentioned.
Participating Israeli companies presented solutions to address the biggest challenge in modern agriculture: water. Among the technologies showcased were:
Soil and plant moisture sensors capable of measuring water stress in real time.
Data analysis platforms based on artificial intelligence to predict irrigation needs.
Smart hydraulic valves, flow meters, and systems for pumping stations.
Precision irrigation and remote control with cloud connectivity.
Filtration, water treatment, and energy monitoring solutions.
Companies such as Rafael, Bermad, Kando, and others explained that these technologies allow for reduced operating costs, improved yields, higher crop quality, and, above all, efficient water use during times of climate stress. A notable case was the experience in South Africa, where multi-depth sensors made it possible to adjust tomato irrigation and improve yields through data-driven decisions.
Source: amexi
