For mezcal lovers and those just beginning to learn about this Mexican spirit, it is important to know that 388,700 tons of mezcal agave are produced in Mexico on more than 25,000 hectares, which translates into more than 11.3 million liters of mezcal, according to data from the Mexican Mezcal Quality Regulatory Council.
The Ministry of Agriculture and Rural Development, in conjunction with the Ministry of Agriculture and Rural Development of the Government of the State of Puebla (Sadr), announced the Puebla 2025 National Mezcal Meeting, which will take place from September 11 to 14 at the William O. Jenkins Convention Center.
The event seeks to establish itself as the main space for the articulation, identity, and promotion of the mezcal sector in Mexico, as well as to strengthen the cultural, social, and economic value of the communities that produce this ancestral beverage, a symbol of identity and pride for Puebla and the entire country.
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In his participation, Héctor Arronte Calderón, General Coordinator of Agricultural and Livestock Production at AGRICULTURA, provided mezcal production data using figures from the Mexican Mezcal Quality Regulatory Council.
He also highlighted the importance of this production chain, which generates more than 55,000 direct jobs and 210,000 indirect jobs, which will undoubtedly continue to grow. He emphasized: “Today, it has great potential and a great future through agave production, but above all, the added value of mezcal.”
Arronte Calderón added that “through mezcal, Mexican culture and the richness of Mexican products are being made visible around the world. Furthermore, it is bringing highly profitable economic activity to the Mixteca region of Puebla, an area that would traditionally have been considered lost.”
When is the 2025 Puebla Mezcal Gathering?
The 2025 Puebla National Mezcal Gathering will take place from September 11 to 14 at the Puebla Convention Center, with more than 150 activities and free admission.
The general coordinator stated that “President Claudia Sheinbaum Pardo is demonstrating that a woman has all the qualities to transform history in Mexico, and an example of this is the hundreds of women who have become involved and taken the lead in the production and marketing of Puebla mezcal.”
For her part, Puebla’s Secretary of Agriculture and Rural Development, Ana Laura Altamirano Pérez, stated that the gathering will bring together the best of tradition, innovation, and culture surrounding mezcal: “a symbol of identity and pride for the people of Puebla and all Mexicans.”
She specified that more than 60,000 visitors are expected and confirmed that admission will be free.
Who will participate in the Mezcal Meeting in Puebla?
The event will feature the participation of 10 states with a Mezcal Designation of Origin—out of the 12 that exist nationwide—: Oaxaca, Michoacán, Morelos, San Luis Potosí, Zacatecas, Guanajuato, Tamaulipas, Aguascalientes, Sinaloa, and Puebla.
More than 150 exhibition spaces will be offered, with business networking activities, workshops, forums, and cultural presentations.
Main events include the National Mixology Championship, the “Premio al Origen 2025” mezcal and agave spirits tasting competition, the Mezcal Race, the Best Mezcal Award, as well as traditional music and cuisine.
The state secretary emphasized that “today we have more than 19,000 hectares of agave, established with more than 250 factories or palenques and at least 70 bottling plants in operation. Of all this, 90 percent is owned by small-scale producers.”
Mezcaleras
Atlixco producer Alejandra Hernández stated: “Being a woman in the mezcal production business is not only a source of pride, it is also a commitment to family, community, and state.”
Source: oem
