The Mazatlán Municipal Institute of Culture, Tourism, and Art today opened the call for entries to participate in the 2026 Mazatlán International Carnival Queen Election competition. The current monarch, Lucero I, read the call and, with great emotion, shared her personal experience to motivate future participants.
During the press conference, held at the Museum of Music, Lucero I described the reign as a “very beautiful experience that will fill your soul.” Through her words, she highlighted the profound personal growth she has experienced, overcoming fears and insecurities. She is now a different person after going through this adventure, she affirmed.
The sovereign emphasized that being queen is a constant challenge, full of discipline and love, and encouraged women to participate to represent Mazatlan culture. “I invite you to participate in this beautiful experience, to represent this culture that fills our souls and that the people of Mazatlán will respond to with the same love you offer,” she concluded, highlighting the unconditional support she has received from the people.
Registration Period:
From September 5th to October 31st, 2025, at 4:00 PM at the CULTURA offices (Av. Miguel Alemán 203, Centro).
Requirements:
Be a woman born in Mazatlán or with a minimum of three years’ residence in the port.
Be between 17 and 27 years of age on the day of the election.
Be single, never married, have no children, and not be pregnant.
Participating in the Carnival Queen election is not just a youthful dream; it is an honor that represents Mazatlán at its highest cultural expression. Being part of this tradition means carrying the history, pride, and identity of a festival that has transcended generations and places Mazatlán as a national and international cultural icon.
This call for entries opens the door for young women to experience becoming ambassadors of joy, art, and tradition. More than just a beauty pageant, it is a celebration of the Mazatlan spirit, its roots, and the ability to continue building history with each Carnival.
Selection Process:
CULTURA will select between 6 and 12 official candidates.
Candidates will participate in an audition that includes a video test, a runway show, a photo shoot, and an interview about the history of Carnival and the port of Mazatlán.
Candidates must wear a cocktail dress and high-heeled shoes to the casting call.
Official presentation of candidates: Wednesday, November 12, 2025.
Final election: Saturday, January 24, 2026, at 7:00 p.m. at the Ángela Peralta Theater.
The winners will be officially proclaimed Queen of the Mazatlán International Carnival and Queen of the 2026 Floral Games; subsequent candidates will be named Royal Princesses.
Source: culturamazatlan
