Designia Desarrollos held a symbolic groundbreaking ceremony for the first column of the 60 Norte corporate tower, a key moment in the progress of this mixed-use development located north of Mérida, which will house BBVA’s Southeast Divisional Headquarters.
This event represents a significant milestone in a project that is already under construction and progressing according to plan, solidifying 60 Norte as one of the most important and strategic urban developments in southeastern Mexico.
60 Norte was conceived as a unique destination, designed to integrate a comprehensive offering of retail, services, employment, housing, healthcare, and entertainment in a single space, responding to new urban dynamics and Mérida’s sustained growth.
The development includes:
Two residential towers
Two corporate office towers
A medical tower
A supermarket
A wide variety of restaurants
Retail areas
A premium hotel
Projects like 60 Norte reflect a comprehensive development vision, with modern infrastructure, long-term planning, and strategic execution. Its design incorporates extensive green corridors that prioritize connectivity and well-being, consolidating a large-scale development aimed at generating value for businesses, users, and investors.
The placement of the first column of the 60 Norte corporate tower symbolizes not only the physical progress of the project, but also Designia Desarrollos’ commitment to the future of Mérida and the consolidation of developments that mark a turning point for the city.
José Chapur Zahoul, Honorary President of the Quintana Roo Council and owner of 60 Norte; Eduardo Osuna Osuna, CEO and Vice President of BBVA Mexico; Joaquín Díaz Mena, Governor of the State of Yucatán; Cecilia Patrón Laviada, Mayor of Mérida, and Víctor Abraham Palomo, Vice President of the Peninsular Council and owner of 60 Norte.
Designia is a real estate developer with a presence in southeastern Mexico, specializing in residential, tourism, and mixed-use projects. Its approach is based on solid strategic planning, high-level architecture, and developments that generate long-term value for investors, users, and the cities where it operates.
The placement of the first column of the 60 Norte tower symbolizes the tangible progress of this strategic component of the project, which will house high-level corporate operations and trigger significant economic activity in the area.
The architectural design of 60 Norte was led by renowned Yucatecan architect Augusto Quijano, whose experience and vision contribute to the project’s contemporary, functional design, deeply connected to Mérida’s urban and cultural context.
His involvement guarantees architecture that prioritizes the permanence, efficiency, and experience of those who will live, work, and visit 60 Norte.

Source: yucatan




