Mexican ingenuity is at its peak, and all it takes is a simple spark to transform an everyday object into something special, even edible. Now, the classic and humble Zote soap—that pink bar that reminds us of the clothesline at Grandma’s house and that can remove even the toughest stains from clothes—is emerging with a new and unexpected twist: as a tamale.
It’s called TamalZote, which looks like a bar of soap but is actually a 100% edible and delicious treat.
This curious creation is making waves on social media and has become the new object of desire in the Roma neighborhood of Mexico City. At first glance, it looks like someone forgot their Zote in the kitchen, but it’s actually a tamale disguised with a chocolate coating that perfectly mimics the texture and color of the iconic soap.
Where did this idea come from?
The mastermind behind this culinary gem is TernuFood, a project that has already accustomed us to seeing Mexican food through a kawaii lens and with viral appeal. Its creator, known on social media as @ternufood, has experimented with mini sopes, dog-shaped popsicles, and now, tamales that look like they came straight from the sink!
But the success of the so-called “TamalZote” isn’t just due to its appearance: it’s pure nostalgia. And although on the outside it looks like it came from a cleaning supply shelf, inside the TamalZote remains true to the classics. You can find it in three versions: green, mole, and sweet.
With an approximate price of 50 pesos per piece, the Zote soap-shaped tamales have proven to be affordable compared to other creative pastry offerings. Many visitors admit that they arrive intending to buy just one for a photo, but end up buying several to share with family or friends.
Social media has played a fundamental role in the TamalZote’s popularity. Images and videos of people enjoying it have proliferated on TikTok, Instagram, and Facebook, where comments highlight both the originality and ingenuity of the creation. Some users consider it a perfect example of how Mexican cuisine continues to evolve without losing its roots.
Where can you find it?
This viral tamale is only sold on weekends in Ramón López Velarde Park, in the Roma neighborhood.
Saturdays and Sundays
From 1:00 to 6:00 p.m.
Price: around $50 pesos
The TamalZote is a testament to Mexican talent for blending tradition, humor, and creativity.
Source: mxc
